The Sufferfest is primarily focused on the Sponsorship of Underdogs. We’re a small company, but we support people who have gone through some degree of PAIN, AGONY and MISERY in the pursuit of HONOUR, GLORY and VICTORY. Here are the fantastic groups who we’re beating the hell out of with our videos so they can beat crush you. IWBMATTKYT!
ACE-LESOTHO-THE SUFFERFEST MTB TEAM (LESOTHO)
In 2014, we became the title sponsor of Africa’s first all-black UCI registered Elite MTB team. Overcoming obstacles that would crush most human beings, this team of total Badass Sufferlandrian’s in Lesotho has been able to compete at the UCI MTB World Cup, World Championships and take nearly every national title on offer. They are truly Sufferlandrian role models. Visit their website, read our story about them and please follow them on Facebook.
Need some inspiration for the day? Check out this video of the Olympian Phetetso Monese, leader of the ACE-The Sufferfest-Lesotho MTB team.
HOMESTRETCH FOUNDATION, LEAD BY KATHRYN BERTINE
In 2016, The Sufferfest became the official sponsor of The Homestretch Foundation. The Homestretch Foundation is a nonprofit organization headquartered in Tucson, AZ. They are established to:
- Assist low-income female professional athletes with free housing.
- Eradicate salary inequity for women in all occupations.
- Teach members how to become activists to create change.
- Provide opportunities for members to thrive in their post-athletic careers.
- Allow members/donors to book the training facility to stand side by side in creating an equal environment.
WOMEN'S WORLD CUP SPONSOR, 2014 TO 2015
We’ve long thought that women’s racing was even more aggressive and exciting than men’s racing. Our involvement in Bike Pure’s Women’s development team and our role as the first corporate sponsor of Half the Road, the documentary on the state of women’s cycling, proved that. So we jumped at the chance to be the first Official Sponsor of the UCI Women’s World Cup.
Listen to the 2015 Winner of the Suffer Prize, Katarzyna Niewiadoma!
4TH PLACE FINISHERS PROGRAM
So close, yet so far. 4th place is the worst place of all. If you are a race organiser, we want to help race participants because if they want to make the podium, then they need The Sufferfest and a bit more IWBMATTKYT. In exchange for a bit of publicity, we can provide a free one-month subscription toThe Sufferfest app all your 4th place finishers – just as we have for hundreds of races around the world.
Find out more by sending an email to us here with details of your race, a link to your social media accounts and race website and the number of categories you have.